How to analyze subscribers and unsubscribers report for push notification through NV dashboard?
HOW TO ANALYZE SUBSCRIBERS’ REPORT:
Subscribers' report allows you to have a panoramic view of the total no. of subscribers across all platforms ( mobile, desktop, and tablet subscribers). NotifyVisitors enables you to view the subscribers’ report analytics through linear, bar, or table representations.
What all can view under the subscribers’ report :
- Total subscribers
- Desktop subscribers
- Mobile subscribers
- Tablet subscribers
Define the filters to analyze the subscriber’s report :
- Date: Peep into the insights of your total no. of subscribers across all platforms by selecting a specific time span. Get insights of up to the maximum time range of last month.
- Graph type: View the total no. of subscribers in graphical type representation on a daily, weekly, monthly, or annual basis.
Linear representation :
Bar representation :
Table representation :
Note: Simply select the time span in the date filter range to view the subscribers' report for any specific browser or all of the browsers. Also, you can choose to view the daily, monthly, weekly, or annual stats for a specific or all of the browsers.
HOW TO ANALYZE UNSUBSCRIBERS’ REPORT :
Unsubscriber’s report provides you a detailed insight into the no. of subscribers who have unsubscribed from the push notification services. View the no. of unsubscribers across all platforms ( mobile, desktop, and tablet ). You can view the unsubscribers’ report analytics in linear, bar, or table representations.
What all can view :
- Total no. of unsubscribers
- Desktop unsubscribers.
- Mobile unsubscribers
- Tablet unsubscribers
- Subscribers who have blocked.
Linear representation :
Bar representation :
Table representation :
Note: Simply select the time span in the date filter range to view the unsubscribers report for any specific browser or all of the browsers. Also, you can choose to view the daily, monthly, weekly, or annual stats for a specific or all of the browsers.
WHAT DO THE LOGS REPRESENT :
Under the logs section, you can view the reasons for the unsubscription of the subscribers. Also, you can view the subscription and unsubscription times of the subscribers.
Let us view the reasons for unsubscription in detail :
There are three reasons for the unsubscription of the users.
- Miss match subscription id: In case the subscription id varies from the original subscription id,when the push notifications were sent to the subscribers through FCM. This scenario leads to the unsubscription of the notifications.
- Unsubscribed: Many times subscribers manually unsubscribe from the push notifications as they have the choice to block the notifications which they no longer want to receive.
- Expired: The notifications often expire due to the inactivity of the subscribers or due to any technical failures, the FCM itself unsubscribes the users.
- App uninstallation: Many times the client’s app is unregistered automatically from the FCM. It happens when the user uninstalls the app and this leads to unsubscription.
- Registration token expiry: In case of the expiry of the registration token, Google has to refresh the token, due to which the chances of unsubscription increase.
Push notifications subscription plays a greater role in engaging users with your marketing campaigns. The above scenario requires a macro view of your subscribers and their response to your campaigns. The evaluation of key metrics allows you to reevaluate your marketing strategies and optimize them further for greater leaps of success.
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This blog is quite useful for tracking subscriber growth across different platforms. Analyzing subscriber data efficiently, much like improving in Geometry Dash, requires understanding patterns and making strategic adjustments. With NotifyVisitors, you can filter by date and visualize trends through various graph types, ensuring a clear view of audience engagement.
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Absolutely, push notifications are such a powerful tool for keeping users engaged and driving real-time interaction with your campaigns. Having a macro view of your subscribers' behaviors really helps you tailor content to their preferences, making your campaigns more effective. level devil
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